Following Your Curiosity & Building Cool Shit — An Entrepreneurial Strategy
I’ve been programming as a hobbyist now for the past three and a half years, and trying to do the startup thing on the side for about a year. And while I’ve found some success in my programming endeavors, at least at the amateur level, I’ve really struggled as an entrepreneur. The biggest pitfall seems to be: building things people don’t want.
In a previous blog post I wrote about trying a new strategy, reaching out to business to find out what types of software they may need, or offering to help automate companies’ business processes with code. However, gaining the attention of businesses and corporations feels impossible. How does one go about contacting corporate-persons anyway?
But what if there’s a better way? A better way to avoid building things nobody wants: Following your curiosity, and building cool shit. This seems to have been the Mark Zuckerberg strategy. He just built cool shit that he wanted, and it turned out other people wanted some of that cool shit too. Now I don’t idolize Mark Zuckerberg. And I’m not trying to become a billionaire, but maybe there’s something to that strategy of following your curiosity.
After finishing my last project, a SnapChat clone for Android that I built in order to teach myself Android programming, I’ve been desperate and restless to find my next project on which to work. Fortunately the answer came to me while I was goofing off, downing diet Monster energy drinks, and playing on my laptop: Live Streaming.
I didn’t start messing around with live streaming (Open Broadcaster Software & nginx-rtmp-module) because I had an idea for a live streaming startup. I just started messing around with it because I was curious about it, and wanted to see if I could shoot some cool video of my favorite local EDM producers performing live. So that’s what I’m working on now, a new website & YouTube channel to broadcast live EDM. The new site is www.ravelife.tv and the YouTube channel is RaveLiveTV. This weekend I plan on doing my first test run, broadcasting my friend Brandon Waltrip performing a set in his living room. I’m super stoked about my new project, and really looking forward to see where my curiosity may lead.
And BTW, I’m sorry if this post reads like a diary entry. It’s not lost on me that my blog is starting to sound an awful lot like a LiveJournal ;)